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" We are an [Industry-Academic Research Group"
creates innovative mobility design with the expert collaborating consortium. "

Mobility R&D
Product Strategy & Planning
Concept Design
Modular E-Platform Research


Automotive Design
Research & Analysis
Brand Design Strategy
Creative Design
Digital Design
- Exterior
- Interior
- HMI Cockpit
- Personalization Product

Consulting
Design Consulting
Problem-solving
Collaboration
Education
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Our Approach



" We observe invisible thinking through diverse approach,
analyze it gradationally, and refine it as a simple visual concept. "





" We visualize the concept of the object through forecasting and backcasting the trend changes and the technical innovation."





Seoul Smart Sharing Mobility






" We maximize the value of product experience by human-centered design, accomplish a role of the interlinks between engineers, manufacturers and marketers properly, and concentrate on improving the social value of the outcomes. "




" We recognize, improve, and verify the needs, issues and solutions through systematic development process.
We materialize the essential, feasible, well-balanced design. "



















By establishing various networks of the industry-academia-research field,
We pursue a ‘Connected Company'
through a partnership strategy based on our expertise.
